Association of Tourism Service Providers of Bengal, the largest travel association of the West Bengal, celebrated the World Tourism Day on 27th September 2022 at Kolkata Press Club. This year, the theme was ‘Rethink Tourism’.
The veterans of the industry said, “The players have suffered a lot in the last two years in the Corona Pandemic. Now, we are starting to work in a new way with new hope, modern technology and new ideas to build up our industry, with the help of digital marketing & digital transformation.”
In earlier years, we celebrated World Tourism Day with some social activities like complimentary tours of old age home’s people and orphan children’s day.
This year to represent our objective, we have organised a programme of Chau Dance, followed by national anthem and Lighting lamp. The Event was inaugurated by Dr Saumitra Mohan- IAS, Secretary, Department of Tourism, Govt of West Bengal, Snehasis Sur, president, Kolkata Press Club and JP Shaw – Ex-Regional Director, indiatourism – Kolkata.
This year, we started our ceremony with Chow dance, which represented our revered and adored Mother Durga destroying Corona in the form of Asuras. Before Durga Puja, we prayed that everyone should be well, said industry leaders.
The press note of the association said,
“Through this program, we are raising our appeal to both the central and state governments to develop the infrastructure or the tourism sector so that our society can be more sound to the economic and financial enrichment.
# We appeal to the Central and State Govt. to promote new destinations like home stays in remote destinations for the purpose of developing their economic conditions and creating employment opportunities.
# Our objective is to always take care of the ecological balance of the environment. We always keep a close eye on tourist. while they are in the forest to ensure that the greenery is not damaged.
# We also warn tourists not to litter forest areas and roads by throwing their trash.
II We continue to make a heartfelt appeal to the Central and State Government. to organise a “SELF IMPROVEMENT SKILLS PROGRAM” so that we can better serve local and foreign tourists.
Our request to all state governments is that they extend their hands and support to encourage private tourism in order to boost employment and the economy.
Our appeal is to all the social media, visual media, and print media to encourage our sector to create a new horizon of tourism in India, it said.