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‘School of Geeta’ Introduces ‘Geeta Contest Junior’ to School Students

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'School of Geeta' Introduces 'Geeta Contest Junior' to School Students

In an endeavor to foster a deeper connection with cultural heritage among the youth, the School of Geeta, affiliated with the Hare Krishna Movement in Jaipur, has embarked on a unique initiative. The ‘Geeta Contest Junior,’ held under the joint auspices of the Hare Krishna Movement and the Krishna Consciousness Centre, witnessed the enthusiastic participation of thousands of students from various schools.

The contest aimed to impart the profound teachings of the Bhagavad Gita to children, instilling in them values of balance in life and nurturing a spiritual connection. Students ranging from classes five to eight were provided with books authored by Lord Krishna and Prabhupada, followed by an examination to assess their understanding.

Siddha Swaroop Das, the media in-charge of Hare Krishna Movement Jaipur, highlighted that the registration for the Geeta Contest Junior commenced on Geeta Jayanti, drawing significant interest from students across Rajasthan. The winners of the contest were rewarded with bicycles, smartwatches, LCD writing pads, and 100 VR cardboard sets.

Preparatory sessions for the contest were conducted every Monday and Wednesday from 8 to 9 pm, streamed live on the School of Geeta YouTube channel, ensuring participants were well-equipped for the examination.

Das further revealed ongoing preparations for the Geeta Contest Senior Examination in Jaipur, rescheduled to May 12th. Targeted towards individuals above 16 years old, classes are being held from May 3rd to May 5th to prepare candidates for the exam. The winners of the senior contest will be bestowed with a first prize of ₹11,000, a second prize of ₹5,100, and a third prize of ₹2,100, along with 50 consolation prizes. The award ceremony is slated for June 2nd.

Encouraging active participation in the upcoming examination, Das urged individuals to engage enthusiastically in this enriching endeavor to deepen their understanding of spiritual teachings and cultural heritage.

Celebrating Earth Day with Mindful Living: Maahi Roj Festival 2024

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Maahi Roj Festival 2024

Anantaya presents Maahi Roj 2024, Chakra View: A Contemporary Craft Festival

Jaipur: In an ode to Mother Earth and the pursuit of sustainable living, the Maahi Roj festival returns for its 10th Edition, scheduled from April 27th to 28th, 2024, at the historic Kanota Courtyard, Narain Niwas Palace, Jaipur. Translating to “Earth Day Every Day,” Maahi Roj is a celebration of humanity’s symbiotic relationship with the planet, advocating for conscious and mindful practices to ensure a viable future.

Founded by Geetanjali & Ayush Kasliwal, Maahi Roj aims to acknowledge individual efforts and inspire creators in the design and architectural fraternity towards sustainability. With a focus on hyper-local initiatives, the festival seeks to impact livelihoods, mentor the next generation, and foster community engagement.

The theme of the 10th edition, “Chakra View,” delves into the essence of conscious living, urging participants to contemplate the elegant cycles of existence and embrace sustainable practices that harmonize with nature’s rhythms. The festival promises an immersive experience, featuring UNESCO awardees, transformational talks, compelling debates, artisanal shopping, and culinary delights.

The festival will be inaugurated by Chief Guest Somya Gurjar, Mayor of Nagar Nigam, Greater Jaipur, welcoming prominent personalities, designers, architects, students, art enthusiasts, and the press. Through a series of workshops, expert sessions, and interactive experiences, Maahi Roj aims to ignite conversations and inspire action towards a greener, more sustainable future.

Event Highlights:

Day 1 – April 27, 2024

  • Inaugural Ceremony and Keynote Address: Kicking off the festivities with an inaugural ceremony by Somya Gurjar and a keynote address by Maahi Roj co-founder Geetanjali Kasliwal.
  • Workshop: Grow Your Own Food Forest in 6 Months: Presented by Richa Lodha Singh, offering practical insights into sustainable food cultivation.
  • Expert Session: Exploring Quantum Creativity and Consciousness: Delivered by Boman Hoo, diving into the realms of creativity and consciousness.
  • Interactive Session: Shift & Shine – Unlocking Mind Shifts: Led by Dr. Sudipti Arora, Savi Shekawat, Abhishek Sharma, and Dipali Khandelwal, moderated by Shweta Chopra.
  • Workshop: Sound Bath Healing Session: Presented by Shoonya Experiences, offering a therapeutic journey through sound.

Day 2 – April 28, 2024

  • Workshop: Exploring Elemental Energies: A session on yoga, meditation, and mindful living by Taruna Paryani and Tina Kothari.
  • Art Workshop: Expressive Art Wellness: Led by Sagarika Sukhija, promoting awareness and acceptance through art.
  • Food Workshop: Dosha Smoothies: Blending Ayurveda and modern science, presented by Monali Jain.

In addition to workshops, participants can indulge in yoga sadhana, cyclic meditation, handloom experiences, and product launches, all aimed at promoting sustainable living practices.

Event Associate Partners 2024:

  • EBNW
  • La Maison Du Nut
  • Café Arth
  • Vikeshi Naturals
  • Kautan
  • Haathi’s
  • IndeVastra
  • Yog Yug
  • Sthiram Sukham
  • The Kindness Meal
  • Shoonya Experiences

Join Maahi Roj 2024, embrace the beauty of conscious living, and be a part of the movement towards a greener, more sustainable future.

The eyes of this bird resemble a sunflower and the wings resemble sunflower seeds

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In the expansive woodlands and sweeping savannas of sub-Saharan Africa, a mesmerizing creature flits through the foliage, captivating all who behold it. Meet the White Helmetshrike (Prionops plumatus), a bird of unparalleled beauty and intrigue.

Standing at a modest 19-23 centimeters (7.5-9.0 inches) in length, this medium-sized avian marvel possesses features that seem plucked from the realm of fantasy. Its eyes, reminiscent of the golden hues of a sunflower, draw the gaze with a black iris encircled by a vibrant halo of sunshine yellow or fiery orange. This distinctive trait has bestowed upon them the moniker of ‘sunflower-eyed’ birds, a title that perfectly encapsulates their radiant allure.

But the wonder doesn’t stop there. Take a closer look at their wings, and you’ll find a spectacle akin to the intricate patterns found within a sunflower’s seeds. While not directly likened to sunflower seeds in scientific literature, the bold black and white pattern adorning their wings adds yet another layer of visual intrigue to these captivating creatures.

However, the White Helmetshrike’s allure extends far beyond its aesthetic appeal. These birds are anything but solitary, thriving in bustling communities of 5 to 10 individuals. Constantly on the move, they flit and flutter through the foliage and across the ground, their social bonds evident in their synchronized movements and harmonious calls.

Indeed, it is in their social interactions that the true essence of the White Helmetshrike shines. Their close-knit communities are alive with a symphony of unique calls, ranging from clicks and whistles to a cacophony of strange ratcheting and ringing sounds. Each vocalization serves as a thread in the intricate tapestry of their social fabric, weaving together a narrative of connection and cooperation.

Yet, amidst their vibrant colors and complex social lives, much about the White Helmetshrike remains shrouded in mystery. While scientists speculate that their radiant eyes may play a role in communication within their communities, the exact purpose remains elusive, adding an air of enigma to these already fascinating birds.

From their sunflower-like eyes to their intricate social behaviors, the White Helmetshrike stands as a testament to the marvels of the natural world. As they flit through the African savannas and woodlands, they serve as a reminder of the boundless beauty and wonder that surrounds us, waiting to be discovered and admired.

Embarking on a New Era: Indiatimes 2.0 Redefines Digital Storytelling for Modern Youth

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Indiatimes, the lifestyle brand of Times Internet, has long been hailed as the ultimate digital destination for youth. From the latest trends to timeless classics, the brand curates diverse content reflecting the preferences of today’s youth. With a fresh zeal to inform, educate, and empower the youth, Indiatimes embarks on a new content creation journey with Indiatimes 2.0.

The brand’s new avatar goes beyond mere information delivery; it aims to become a social-savvy brand and spark thoughts, ignite debates, and foster meaningful conversations. Indiatimes will buzz with a new style and format of content, blending humour and quirkiness with thought-provoking narratives. Debates, polls, contests, and tête-à-têtes with fan-favourite influencers on social media will place the audience at the centre stage of India’s most happening scenes.

Abhijeet Anand, Business Head of Indiatimes, expressed his enthusiasm for this transformative journey, stating, “As the premier lifestyle platform under Times Internet, Indiatimes has always been at the forefront of creating trendsetting narratives that resonate with the nation’s youth. This metamorphosis marks our most thrilling chapter yet, as we strive to set new trends with unprecedented vigor to engage with our audience like never before. As we embark on the journey for Indiatimes 2.0, we have a robust pipeline of IPs (Intellectual Properties) centered around themes such as “Made on India” (showcasing India’s rich cultural heritage and innovation on a global scale), education and personal finance.”
 

The platform’s new coverage will deliver the latest stories from diverse fields such as lifestyle, tech, travel, personal finance, entertainment and auto. The sole commitment is to create unparalleled formats that directly resonate with Indian youth, placing them and their interests at the forefront of everything.

Finance Major Student Groups Allotted Rs. 1 Lakh Each for Real-World Investment Scenarios in Great Lakes, Chennai as Part of New Elective Program

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Real-World Investment Scenarios

The Great Lakes Institute of Management, Chennai, introduces the Real-life Investment Decision Experience (RIDE) elective, an experiential program designed specifically for finance majors enrolled in the PGDM program. Spearheaded by Professor Vishwanathan Iyer, Senior Associate Professor, Finance & Accounting, and Director of Accreditation, this unique program aims to provide firsthand experience in equity research and portfolio management to future managers.

Hands-on Learning for Future Managers

Announcing the program, Professor Vishwanathan Iyer, said, “While traditional investment management courses focus on theoretical knowledge, RIDE offers an unparalleled opportunity for students to manage a real investment fund with real money, with each team of five students handling a corpus of Rupees One Lakh for approximately eight to nine months. The program allocates a total corpus of Ten Lakhs, enabling students to apply academic insights to real-world investment scenarios.”

He added, “RIDE aims to bridge the gap between theoretical knowledge and practical application. Students learn to manage an actual investment fund professionally, applying financial market principles and procedures. RIDE distinguishes itself from trading-focused electives by fostering a long-term investment mindset. Unlike day-trading courses, RIDE encourages students to think like fund managers, with a horizon of nine months. While technical analysis remains integral, the emphasis is on strategic investment rather than short-term trading.”

Empowering Students for Market Realities

RIDE participants undergo rigorous preparation during their summer term, culminating in the submission of an investment proposal outlining their philosophy, stock selection, and risk management strategy. Teams manage their portfolios throughout the academic year, presenting their strategies to a panel of fund managers at the course’s conclusion. Structured as a 3-credit elective, RIDE evaluates students based on research reports, presentations, participation in practitioner sessions, investment diaries, and portfolio performance. The evaluation components ensure comprehensive learning and practical application of financial concepts.

Overall, the Real-life Investment Decision Experience (RIDE) elective at the Great Lakes Institute of Management, Chennai, represents a transformative leap in finance education. This pioneering program equips finance majors with practical skills and strategic insights essential for navigating the complexities of real-world investment management. By bridging the gap between theory and practice, RIDE empowers future managers to make informed decisions, manage risks effectively, and achieve long-term investment success. With its rigorous curriculum, firsthand approach, and focus on market realities, RIDE sets a new standard for experiential learning in finance education, ensuring that students emerge as proficient and confident investment professionals.

Huf Opens First Testing and Requalification Center in India

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Huf, the German headquartered specialist for car access and authorization solutions, celebrated recently the inauguration of its new testing and requalification center in India at its plant in Chakan (Pune) with local customers and employees. With the so called TCIL (Technical Center India Laboratory) Huf expands its local engineering competence after the inauguration of the Technical Center India (TCI) in the Baner (Pune) last year. Huf is thus continuing its growth plan and making India a cornerstone in its engineering and operations network to provide global automotive customers with high quality and innovative products.

In 2008 Huf opened its doors in Pune and very quickly became a well-known address for excellent access and authorization products,” said Dirk Fischer, COO of Huf, at the inauguration ceremony. “Today, Huf India is one of our flagship locations for lean management and sustainability. The team in India plays an important role in our Grow beyond strategy to increase our net sales in 2031 up to 2 billion Euros.”

We are expanding our global network of testing and validation centers to meet the ever-increasing demand for our innovative products and fulfill the high expectations of our customers”, said Bogdan Nuna, CTO of Huf. “The new TCIL is the next milestone in our global set up of development teams to deliver innovation to customers when and where it is needed at reasonable prices, while retaining the leading position when it comes to product quality. With the TCI in Pune and the new TCIL in our plant in Chakan we have now a very good set-up to accelerate our business growth not only on in this important market but also in Asia and above.”

The TCIL is located in a new prepared area of more than 350 square meters with further expansion potential of additional 200 square meters in the Huf site in Chakan. Skilled test and validation engineers will work around the clock on the latest car door handles and locking solutions for Asian but also global customers. “The TCIL complements perfectly our strategy of high vertical integration in India,” said Sandeep Chaudhary, Vice President Huf India. “In Chakan we have the production competencies like die casting, molding, Robotic painting and assembly, and can now directly test and validate our products to supply top quality to our customers. Combined with the product development team located in the western part of Pune we offer high competencies in engineering and production.”

The TCIL is the next step after the opening of the new TCI at the ultra-modern building in the Baner Balewadi district of Pune. The new Laboratory will support the product development activities for the Asian market by testing and validating upcoming innovations but also highly frequented products like lock sets and door handles that Huf is already supplying to global car manufacturers. The new TCIL will also take care of the annual requalification requirements emerging from other Asian and other global Huf locations. 

Huf on track to meet its growth targets for 2031

Just last week, Huf opened the Technical Center Romania Laboratory in Timisoara and is continuing to expand its engineering competence centers with the new laboratory in India. Huf is running Tech Centers in Germany, Romania, China, USA, Mexico and India. In its 116-year company history, Huf has established itself as the specialist for secure car access and authorization solutions with constant innovative strength. The company benefits from megatrends in the automotive industry and drives innovation for OEMs worldwide thanks to its customer- and market-oriented product development. With the restructuring completed last year and successful refinancing, the company has laid the foundation and plans to achieve an annual net sales of two billion euros by 2031.

About Huf Group

The Huf Group is the specialist for secure car access and authorization systems. Established in Velbert by Ernst Hülsbeck and August Fürst in 1908, the company today has 17 locations in Europe, America and Asia and supplies mechanical, electronic and software solutions for the global automotive industry. In the 2023 financial year, the Huf Group generated sales of more than 1.1 billion EUR and employed 7,500 people worldwide. 


For more information on the company you can visit their website, www.huf-group.com.

Streax Professional Unveils New Digital Ad for Argan Secrets Hair Colour, Starring Actress Vaani Kapoor and Salon Expert Vipul Chudasama

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Hygienic Research Institute Pvt. Ltd.’s Streax Professional has launched a new digital ad for their core hair colour line – Argan Secrets Hair Colour. Starring the brand’s ambassador-Vaani Kapoor and technical ambassador, well-known salon expert – Vipul Chudasama, the digital ad aims to lead consumers to discover the secret to attain Mirror Shine nourished hair by getting their hair coloured with Argan Secrets Hair Colour.
 

Streax Professional’s Argan Secrets Hair Colour’s new digital ad helps consumers experience the difference in every hair strand with its Mirror Shine that transforms the hair into a radiant masterpiece.
 

The storyline is set in a salon setup where Vaani is seen sitting on a salon chair says that she places her trust only in professionals for bringing shine to her hair; cut to salon expert Vipul Chudasama vouching for Streax Professional’s Argan Secrets Hair Colour to bring her hair the desired shine. Further, he advocates that Argan Secrets Hair Colour enriched with Argan and Walnut Oils gives long lasting hair colour along with Mirror Shine. Vaani then urges viewers to achieve this Mirror Shine and long-lasting colour at the nearest hair salon. With this digital ad, the brand aims to target urban women seeking professional –grade hair colour solutions.
 

Sharing his insights on this digital ad, Dheeraj Arora, Managing Director & CEO, HRIPL stated, “At Streax Professional, we aim to enhance both salonists’ skills and consumer experiences by combining beauty and style with scientific expertise. Streax Professional Argan Secrets Hair Colour Hair Colour, offers over 30 shades infused with Argan and Walnut Oil, providing mirror-like shine and setting new trends.”
 

Speaking about the digital ad and Argan Secrets Hair Colour, Rochelle Chhabra, Spokesperson, Streax Professional, said, “We are thrilled to introduce the new ad campaign for Streax Professional’s Argan Secrets Hair Colour that imparts Mirror Shine. With popular actress Vaani Kapoor and salon expert Vipul Chudasama as the faces of our brand, we’re confident that this communication will change what consumers and hair stylists expect from a salon hair colouring experience. We understand the heartbeat of the salon industry, where every stylist strives for perfection and every client seeks a transformation. Streax Professional stands as a stalwart, revered for its unwavering commitment to quality and innovation.”
 

Sharing her experience of being a part of the digital ad, Bollywood Star Vaani Kapoor and Brand Ambassador for Streax Professional said, “I’m happy to be associated with the new ad campaign of Streax Professional-Argan Secrets Hair Colour. In salons, where magic happens every day, Argan Secrets Hair Colour can be a trusted partner for salon experts to unleash their creativity and transform their clients’ hair.”
 

Speaking about Streax Professional Argan Secrets Hair Colour, Vipul Chudasama, Technical Ambassador, Streax Professional said, “Streax Professional’s Argan Secrets Hair Colour hair color is a game-changer for salonists. The mirror shine it gives is truly remarkable, transforming hair into a work of art. Collaborating with Vaani Kapoor on the new ad has been an exciting journey. Salonists understand the importance of delivering exceptional results, and with Argan Secrets Hair Colour Hair Colour, we can ensure every client leaves the salon with hair gives mirror shine, reflecting their beauty and our expertise.
 

The digital ad has been released in Hindi. With its colourful and vibrant storyline, the digital ad promises to resonate deeply with its intended audience.

Digital ad link: www.youtube.com/watch?v=sFD-iBfKQuk
 

Streax Professional Argan Secrets Hair Colour is available at INR 205.
 

Agency Name: Lowe Lintas

DOP: Sujay Pawar

Director: Joyna Mukherjee

Production House: Thunder Films

Producer: Viniket Kamble
 

About Streax Professional

Streax Professional – a brand closely associated with style and glamour in the salon business-was launched in 2004 by Hygienic Research Institute. Streax Professional is the smart choice for smart Indian stylists and consumers. Launching innovative products with well-researched formulations, especially suited to Indian hair types, Streax Professional is the forerunner in the professional segment with the widest distribution network. Streax Professional Hair colourant range (Colour, Developer and Ultralights) and Professional Hair Care range (Serums, shampoos, masques) are on a continuous growth path with the brand having a partnership with over 35,000 salons in India and abroad.

About Hygienic Research Institute

Established in 1957, Hygienic Research Institute (HRI) is one of the fastest-growing cosmetic companies in India. Every beauty product of HRI has been prepared with the help of ancient Ayurvedic sciences and modern technology, giving the consumer the very best. An ISO 9001:2015 certified company, HRI implements path-breaking innovations and personal care solutions. All the products are manufactured, tested, and approved by quality assurance as per Indian BIS specifications and adhere to the stringent international norms of countries like Thailand, Malaysia, Singapore and Sri Lanka FDA (Food & Drug Administration). Streax, as a hair colour brand, is trusted and used by 17 lakh consumers every month across India and is sold through three lakh outlets.

IndiGo’s Ambitious Plan: 7-Minute Air Taxi Rides Between Delhi and Gurgaon by 2026

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Indigo's 7-Minute Air Taxi Rides Between Delhi and Gurgaon by 2026

In a bid to revolutionize city travel, IndiGo, one of India’s leading airlines, is venturing into the realm of electric air taxis. Teaming up with Archer Aviation, a prominent U.S. company, IndiGo aims to introduce a groundbreaking air taxi service that promises to cut the travel time between Delhi and Gurgaon to a mere 7 minutes by 2026.

For many commuters, the daily grind of navigating through the congested roads between Delhi and Gurgaon has long been a source of frustration. But what if there was a way to bypass the traffic altogether and soar through the skies in just a fraction of the time?

Enter electric Vertical Take-Off and Landing (eVTOL) aircraft, the futuristic mode of transportation that IndiGo plans to deploy for its air taxi service. Imagine hopping into a flying taxi that effortlessly lifts off and lands vertically, resembling a helicopter but with quieter operation and enhanced safety features. These eVTOLs, capable of carrying four passengers along with a pilot, will offer a swift and seamless commute between Delhi’s bustling Connaught Place and the thriving business hub of Gurgaon.

The partnership between IndiGo and Archer Aviation is poised to shake up urban transportation not only in Delhi and Gurgaon but also in Mumbai and Bengaluru, where similar air taxi services are slated to be introduced. With Archer Aviation slated to provide 200 eVTOL aircraft for the Delhi-Gurgaon route alone, the stage is set for a transformative shift in how people traverse these bustling metropolises.

While the exact fare for these air taxi rides is yet to be determined, estimates suggest it could range between ₹2,000-3,000 per passenger. According to Adam Golstein, CEO of Archer Aviation, the cost for a 27-kilometre journey would be around Rs 1,500, making it an affordable option for commuters seeking a swift and convenient mode of travel.

Undoubtedly, this initiative holds immense promise for busy professionals and commuters weary of grappling with gridlocked roads. Moreover, it represents a significant stride towards cleaner and more sustainable transportation, as these air taxis will be powered by electricity, thereby reducing carbon emissions and environmental impact.

However, the road to realizing this vision is not without its challenges. Regulatory frameworks for eVTOL operations need to be established, and suitable landing spots must be identified to ensure safe and efficient operations. Nonetheless, if all goes according to plan, navigating between Delhi and Gurgaon could soon become a breeze, offering a glimpse into the future of urban mobility.

In essence, IndiGo’s ambitious endeavor to launch air taxi services heralds a new era of innovation and convenience in city travel, promising to reshape the urban landscape and elevate the commuting experience for millions of people across India. As the countdown to 2026 begins, all eyes are on the skies, eagerly anticipating the dawn of a new era in transportation.

Usha iChef: Premium Appliances Made with You in Mind

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iChef Steam Oven

With temperatures rising by the day, summers are now fully upon us. It’s that season where each one of us is looking for ways to eat healthy and yet spend as little time in the kitchen as possible.

This is where these go-to gadgets come into play. Each one is meant to take a load off while delivering food that is not only delicious but healthy too.


We are talking about Usha’s new I-Chef range of appliances that includes the iSteam that can air-fry, bake, and steam – so you literally get three gadgets in one. They also offer two air-fryers, one of which has a Borosil glass pan that offers 360* visibility while your food is cooking, and once the food is cooked the same pan can be used as a serving bowl too. Their programmable kettle is a great help as it has pre-programmed temperatures to cater to multiple needs such a baby feed, green tea, etc.


Below the details of how exactly these can be your best pals this summer. 


iChef Steam Oven
One oven, many functions – the iChef Steam Oven is a discovery you will enjoy more and more each time you cook. A first-in-class, Usha’s iChef Steam Oven comes equipped with 11 cooking functions and 39 preset menus, breaking barriers to gourmet cooking. Your perfect partner for making both healthy and delectable dishes, this one is a steamer, an air-fryer, and an oven combined! Powered by the built-in innovative 3D Hot Steam technology, the Usha iChef Steam Oven ensure retention of maximum nutrients, the ideal surface browning while maintaining the moist succulence within. With its more-than enough 18-liter capacity and three-layer cooking capability, one can cook just about anything from a large batch of steamed dim sums, to grilled fish, chicken roast, risotto, pasta, cakes, and a whole lot more – that’s a lot of punch this oven packs, don’t you agree? 


Price: INR 30,990.
Can be used for Steaming, Air-frying, Baking, Roasting, Grilling, Thawing, Slow-cooking, Barbequing, Braising, Toasting, Air-drying 


iChef Smart Air Fryer
Calling all foodies who love their crunchy snacks but hate the added oil-calories from regular frying – here’s your perfect foodie companion – the Usha’s iChef Smart Air Fryer that toasts to your health each time you use it. Its 8 preset menus and 10 cooking functions allow you to prepare a wide range of dishes – from French fries to samosas, grilled sandwiches to roast chicken, with just a dash of oil. This cool looking gadget has a modern, transparent digital shield that shows you what’s cooking, quite literally. Features you will love include the heat resistant & food grade Borosilicate Glass bowl with all around 360-degree view, the turbo airflow technology for that perfect browned and crispy results, and not to forget its generous 5.5-liter capacity, making this a must-have for everyone who values taste and health. 


Price: INR 11,990.
Can be used for Air-frying, Baking, Roasting, Grilling, Thawing, Slow-cooking, Barbequing, Braising, Toasting, Air-drying 


iChef Programmable Kettle
Here’s an innovative kettle that pays attention to detail, elevating your daily tea and coffee ritual many notches. The iChef Programmable Kettle boasts four preset temperature modes, tailor-made to the perfect brewing temperatures for various teas like Darjeeling, Oolong, Assam, Jasmine, and Chamomile, a delight for tea connoisseurs who understand the significance of precise brewing temperatures to guarantee that impeccable delicate flavours every time. There’s more – this versatile kettle also offers precise temperature control for baby food and formula preparation, making it an indispensable addition to homes with babies.


Crafted with Food Grade SS 304, it ensures safety and durability and is equipped with dry boil protection and a double wall guaranteeing a cool-touch surface. The lockable lid adds to its practicality, making it the ultimate choice for chai and conversations.


Price: INR 5,490.
Can be used to heat water to precision at 40*C (baby feed), 80*C (Green Tea), 90*C (Coffee/Black Tea), and 100*C for boiling hot water.


iChef Smart Air Fryer 5L
This natty iChef Smart Air Fryer 5L is the kitchen innovation you’ve been waiting for. Offering oil-free cooking, turbo airflow, and 8 preset menus, it’s healthier, tastier meals right at your fingertips, quite literally. With unique features such as a non-stick food grade bowl, an intelligent timer for food flipping reminders, illuminated chamber, and a digital display add a touch of sophistication to your kitchen. With 1500W of power, it’s ready to make cooking a breeze. Say hello to delicious meals, and goodbye to guilt-ridden calories! 


Price: INR 10,490.
Can be used for Air-frying, Baking, Roasting, Grilling, Thawing, Slow-cooking, Barbequing, Braising, Toasting, Air-drying.

SHRM India Hosts PSE Leadership Forum 2024 and Sets Industry Benchmark for #PeopleSuccess

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Sets Industry Benchmark for #PeopleSuccess

The Society for Human Resource Management (SHRM) India successfully concluded its inaugural PSE Leadership Forum last Friday (19th April 2024), bringing together distinguished HR leaders and professionals across Public Sector Undertakings (PSUs). The forum was a vibrant hub for discussing strategies, best practices, and innovations in people leadership within the PSU sector.

The forum was attended by senior leaders across sectors with noteworthy representation from Maharatnas, Navratnas, state and central PSE organizations like GAIL, SAIL, ONGC, IFFCO, Oil India, BHEL, RVNL, PFC,NBCC, Grid India, EIL, and others.

The event featured a keynote address by Shri D. Shivakumar, Operating Partner at Advent International Private Equity and a former CEO at Pepsico and Nokia India. There was also a thought-provoking TED Style Talk by Shri M Damodaran, Indian Corporate Advisor, Mentor, and Former Chairman, SEBI. Both addresses shed light on the evolving landscape of leadership and innovation within PSUs.

In conjunction with the forum, SHRM India PSE Team unveiled its flagship survey research report, SHRM PSE Trends 2024 – People Success. This comprehensive report delved into seven critical themes crucial for the future of PSUs: Developing Leaders for Tomorrow, Women Leadership, Community Impact, Health & Wellness, Learning & Development, Technology at Work, and Employee Benefits.

Achal Khanna, CEO of SHRM India, APAC & MENA, commented on the forum’s success, “This forum has set a new benchmark for discourse and development within India’s public sector. By bringing together the brightest minds in the industry, we have fostered a dynamic exchange of ideas that will undoubtedly propel our sector forward. We are particularly proud of the insights shared in our ‘ SHRM PSE Trends 2024’ report, which highlights a strong commitment to training and development with more than 87% of PSU participants confirming investment in these areas.”

Ashissh Kaul, Director, Knowledge & Advisory and Business Head, PSE at SHRM India, added, “The ‘SHRM PSE Trends 2024′ report has identified key areas for growth, including the need for enhanced learning methodologies and better support for gender diversity and technological adaptation.”

Our findings show that most participants express positivity, indicating a strong commitment to employee growth and skill enhancement. Overall, most participants felt that their organisation invests enough on L&D with 87% giving a positive response. However, when we sliced the data by levels, only 60% of participants across E2-E3 levels believed that their managers are well-equipped to coach & mentor the young workforce. This number further falls to 40% when we asked the same question to participants at E4-E5 level. Additionally, the report highlights a gap in technology training, with 56% of participants indicating a lack of investment in understanding the impact of generative AI and new technologies.

One of the other highlights from the report that was highlighted was while as 90% of the men tend to believe that their organisation has created a supportive ecosystem for women to succeed, contrastingly only 73% of women felt the same. Further the report also highlighted the fact while as 84% of men believed that their organization was making investment in the advancement of women empowerment, only 77% of women agree to the same.

The PSE Leadership Forum is not just an event but a catalyst for sustained growth and innovation across public sectors. We are committed to continuing this journey, fostering a culture of knowledge sharing and collaborative development,” concluded Khanna.

The forum was held at the Taj Palace, New Delhi, accommodating a large gathering of 100+ attendees and speakers across four sessions aimed at empowering PSEs for future challenges.

About SHRM India

SHRM India is the Indian subsidiary of the Society for Human Resource Management (SHRM), the world’s largest HR professional society, representing 340,000 members in over 180 countries. SHRM India equips HR professionals and organizations with the essential resources, connections, and insights needed to address the complexities of HR management in today’s dynamic business environment.