The 11th edition of Maahi Roj will take place in 2025 with the theme Pad Arth: The Soul of Material, aspiring to explore conscious and mindful living. The festival will be inaugurated at 4:00 PM on 3rd May 2025 by Chief Guest Mrs. Somya Gurjar, Mayor of Nagar Nigam, Greater Jaipur, and Guest of Honor Ms. Shreya Guha, Additional Chief Secretary, Cooperative Department, Rajasthan.
“Maahi Roj is a sustainable, hyper-local festival—an initiative that provides exposure to communities, mentors the next generation, and uplifts livelihoods,” say the founders.
This year, the festival anticipates an engaging audience comprising designers, architects, students and faculty from various institutes, art aficionados, media, and other prominent personalities. It aims to foster meaningful conversations, spark new directions in sustainable design, and share stories that inspire.
Theme: Pad Arth – The Soul of Material
Rooted in the layered meanings of Pad (position) and Arth (meaning, value, commerce), the theme evolves into Padaarth—the essence of matter itself. In 2025, Maahi Roj invites us to see our material world not merely as a resource, but as a relationship—tactile, ethical, and deeply personal.
At a time when consumption often surpasses consciousness, Pad Arth serves as a call to slow down and listen to what materials reveal—about the land they emerge from, the hands that craft them, and the futures they shape. It’s a confluence where design meets ecology, ancient wisdom engages with innovation, and material transforms into meaning.
The festival features evocative installations, hands-on workshops, and intergenerational dialogues, celebrating materials that breathe, biodegrade, and belong. From earth and lime to mycelium and agricultural waste, Maahi Roj encourages a shift toward intentional creation and conscious design.
As the Earth renews itself each spring, Pad Arth reminds us that sustainability is not a trend—it is tradition reborn. It resides in the soil, in nature’s circular rhythms, and in the everyday choices we make with care.
Maahi Roj stands as a heartfelt tribute to the planet—a space where materials speak, stories breathe, and sustainability becomes not just a choice, but a way of life. Through Pad Arth, we invite you to pause, reflect, and reconnect with the matter that truly matters.
Maahi Roj 2025: Festival Overview
Theme:
Pad Arth – The Soul of Material
Rooted in the meanings of Pad (position) and Arth (value, meaning, commerce), the theme evolves into Padaarth—the essence of matter itself.
Key Highlights
Key Highlights
– Evocative Installations
– Hands-on Workshops
– Intergenerational Dialogues
These explore materials that:
– Breathe, biodegrade, and belong
– Range from earth and lime to mycelium and agricultural waste
– Encourage creating with intention , designing with care , and living lightly on the planet
Evocative Installations Hands-on Workshops Intergenerational Dialogues These explore materials that: Breathe, biodegrade, and belong Range from earth and lime to mycelium and agricultural waste Encourage creating with intention, designing with care, and living lightly on the planet
Message from the Founder
“Maahi Roj is our humble ode to the Earth — a space where materials speak, stories breathe, and sustainability is not a choice, but a way of life. Through Pad Arth, we invite you to pause, feel, and reconnect with the matter that truly matters.”
— Geetanjali Kasliwal, Founder, Maahi Roj & AnanTaya
Strategic & Associate Partners
– Strategic Partner: DHUN Jaipur
– Event Associate Partners 2025:
– FICCI FLO Jaipur
– WICCI Architects Rajasthan
– IWN
– ADI Jaipur Chapter
– BNI Female Forum
– Trimurty Builders
– EBNW Story
– Dharaksha Ecosolutions
– Neewara Academy of Design
Event Details
– Dates: 3 – 4 May 2025
– Venue: AnanTaya, the Kanota Courtyard, Narain Niwas Palace, Jaipur
Retail Partner Pop-ups
– Birds Nest of India (Material Lab by ADI Jaipur) – Manoj Kuldeep
– Golden Feathers – Radhesh
– Tillotam (Ceramic Artist) – Vibra Crafts
– Dukool – Aparna Verma
– Patchouli – Namrata Rana
– Sanghmitra – Sadhna Vyas
– Cocoloop – Natural air fresheners
Programme Schedule
# DAY 01 – 3 May 2025
– 4:00 – 4:30 PM : Inaugural Ceremony & Keynote Address
– Chief Guest: Mrs. Somya Gurjar, Mayor, Greater Jaipur
– Guest of Honor: Ms. Shreya Guha, Additional Chief Secretary, Cooperative Department Rajasthan
– Keynote: Geetanjali Kasliwal, Co-founder, Maahi Roj
– 11:00 AM – 8:00 PM : All-Day Workshops
– Hands-On Padarth and Popup Shops
– 4:30 – 5:30 PM : Expert Session
– Title: Mate-Reality of Everyday Life
– Speaker: Shubhi Sachan, Material Library of India
– 5:30 – 7:00 PM : Interactive Session
– Title: Case Study Capsules: Materials of the Future
– Speakers: Arpit Dhupar, Shubham Singh, Kushagra Juneja
– 7:00 – 7:30 PM : Expert Session
– Title: Rammed Earth – Revived Future
– Speaker: Jailaxmi Rathore, Earthen Kriya
– 7:30 – 8:30 PM : Panel Discussion
– Topic: Exploring the Economics & Techniques of Building with Earth
– Moderator: Ar. Manisha Sharma
– Panelists: Anand Mishra, Ar. Sushant Koolwal, Ar. Kavita Jain, Ar. Shreya Srivastava
# DAY 02 – 4 May 2025
– 6:00 – 9:00 AM : Bioreserve Walk at DHUN, Jaipur
– Led by Vijay Dhasmana
– 11:00 AM – 1:00 PM : Film Screening at TOSS Jaipur
– Film: Life is Beautiful by Mohammed Jabaly
– A documentary on displacement, hope, and the enduring material of memory in Gaza
– 4:00 – 6:30 PM : Workshop – Padaarth in Your Palm
– Create your own “Clay Grammar”
– Facilitator: Kiranjeet Kaur, AKFD