Apple has unveiled its latest products and services at its annual wonderlust event on September 14, 2023. The tech giant announced four new iPhones, two new Apple Watches, and its plans to go carbon neutral by 2030. Here are the key highlights from the event:
iPhone 15 and iPhone 15 Plus
Apple introduced the iPhone 15 and iPhone 15 Plus, the successors of the iPhone 14 and iPhone 14 Plus. The new models feature a Dynamic Island design, which allows the display to extend to the edges of the device and create a seamless experience. The display is also Super Retina XDR with OLED, which offers stunning colors and contrast.
The iPhone 15 and iPhone 15 Plus also come with a major camera upgrade, with a 48 MP main sensor that can capture more details and light. The camera system also supports ProRes video recording, which is a professional format for high-quality video editing. The new models also have a LiDAR scanner, which enables faster autofocus and better depth sensing.
The iPhone 15 and iPhone 15 Plus are powered by the A16 Bionic processor, which is the first-ever 4 nanometer chip. The processor delivers faster performance and better efficiency than the previous generation. The new models also support MagSafe charging and accessories, which attach magnetically to the back of the device.
The iPhone 15 and iPhone 15 Plus are built of Aerospace-grade aluminum and color built into the foundation of the back glass itself. They are available in five colors: Starlight, Midnight, Blue, Pink, and Red. The screen size is 6.1″ for the iPhone 15 and 6.7″ for the iPhone 15 Plus.
The iPhone 15 starts at $799 for 64 GB of storage, while the iPhone 15 Plus starts at $999 for 128 GB of storage. The new models will be available for pre-order on September 17 and will ship on September 24.
iPhone 15 Pro and iPhone 15 Pro Max
Apple also announced the iPhone 15 Pro and iPhone 15 Pro Max, the premium models of the new iPhone lineup. The iPhone Pro models are made of Titanium, which Apple says is the same alloy as the Mars Rover. The Titanium gives the devices a sleek and durable look. The iPhone Pro models are available in four colors: Black Titanium, White Titanium, Blue Titanium, and Natural Titanium.
The iPhone Pro models have a similar Dynamic Island design as the iPhone 15 and iPhone 15 Plus, but with a larger display size of 6.4″ for the iPhone 15 Pro and 6.9″ for the iPhone