BMW Group India Powers Up Rajasthan Presence; The Iconic MINI Brand Makes Its Entry in State

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BMW Group India has further strengthened its presence in Rajasthan by launching the MINI brand for luxury consumers in the state. The company has also added a new showroom in the blue city of Jodhpur. With this, BMW Group India now has presence in major cities of Rajasthan including Jaipur, Udaipur and Jodhpur.

Sanghi Classic is the exclusive dealer partner of BMW in Rajasthan since 2009 and now has also been appointed to represent MINI. This marks MINI’s strategic entry into one of North India’s most promising luxury automobile markets, ready to excite customers with a dynamic portfolio and energetic brand engagements.

Hardeep Singh Brar, President and CEO, BMW Group India said, “BMW Group India is on the path of success and we want to take our highly aspirational brands to valuable luxury clientele across the length and breadth of the nation. Rajasthan has always been a vibrant market with a deep appreciation for design, individuality and true luxury. It is a very strategic market for us and we are elated to announce a significant expansion here. First, MINI’s debut in this state will cater to creative, unique and urban fans and tap a new segment. Secondly, addition of a new showroom in Jodhpur, housing both BMW and MINI, will underscore our commitment to offer a modern, immersive and highly personalized experiences to a wider audience in the state.”

Puneet Sanghi, Dealer Principal, Sanghi Classic said, “We are proud to strengthen our long-standing partnership with BMW Group India. MINI represents creativity, individuality and a unique driving spirit that resonates strongly with the evolving luxury consumers in Rajasthan. Our Jaipur facility has been transformed into a Retail.NEXT facility and we have just opened the doors to our state-of-the-art Retail.NEXT facility in Jodhpur as well. With the growing demand for premium mobility, Sanghi Classic is deepening its roots across the state and is committed to delivering a world-class sales and service experience in the region.”

BMW Group India Powers Up Rajasthan Presence; The Iconic MINI Brand Makes Its Entry in State

MINI
MINI is a brand defined by its timeless blend of heritage and innovation, continually reinventing itself while staying true to its iconic roots. Since Sir Alec Issigonis sketched the first MINI over half a century ago, the car has grown into a global symbol of style, individuality, and spirited driving. More than just a vehicle, MINI represents a lifestyle, one that celebrates personality, creativity, and a desire for something uniquely expressive. This unwavering commitment to originality ensures MINI remains an icon that never grows old.

Sanghi Classic
Established in 2009 in Jaipur, Sanghi Classic brought the global BMW retail and ownership experience to Rajasthan with a state-of-the-art showroom and integrated aftersales service facility. The dealership introduced BMW’s international standards of luxury retailing, offering sales, service, spare parts, and lifestyle products under one roof.
Located strategically in Khas Bagh, Jodhpur, Sanghi Classic’s new Retail.NEXT showroom offers customers an exclusive gateway to the world of BMW and MINI in the region.